LinkedIn Adds Clickable Story-Esque Link Stickers to Image Posts

LinkedIn has created a new way to drive traffic to your website, blog, newsletter, or listing with the introduction of clickable link stickers. Similar to what you would be accustomed to seeing on an Instagram Story, clickable links give users a new way to garner engagement and traffic from their audience.

Full-Screen Images May be Coming to Instagram

Instagram on a cell phone

Instagram looks to keep the full-screen content coming as they announced that they will be testing tall photos on the platform. Real estate agents should consider how this will affect their content strategy on Instagram.

Meta Introduces New Training Programs For Small Businesses

Meta Boost

Meta has introduced a new program on Facebook called “Meta Boost Small Business Studios,” a “new digital marketing resource hub and event series” which offers marketing education designed to help you grow your business on Facebook and Instagram.

All New Instagram Videos Under 15 Minutes Will be Shared as Reels

Instagram on a cellphone

Instagram announced in a blog post on Thursday that all new videos under 15 minutes posted on the platform will be shared as Reels, a change that will take place starting in the coming weeks. This shift in content delivery should have Real Estate Agents rethinking their video strategy for the platform.

Boost Your Real Estate Brokerage With Instagram’s New Map Search

Instagram on a cell phone

CEO of Meta, Mark Zuckerberg, announced on Tuesday that Instagram would be rolling out a new map search feature, allowing users to discover popular local businesses. A new way for real estate brokerages to reach more clients and increase their presence on the platform.