CMA: Twitter Testing Blog Style Tweets & Facebook Considers Lifting Profile Limits
Our CMA (Competitive Marketing Analysis) is a weekly wrap-up of the most recent news in digital marketing and how it correlates to, and can benefit your real estate business.
Facebook Testing Allowing Multiple Profiles on a Single Account
Facebook has begun testing a way to allow up to five profiles to be managed under a single user account, potentially giving real estate agents a better way to keep their business and personal life separate on the platform.
Facebook Video Collabs Will Help Agents Team up to Reach a Wider Audience
Facebook has launched a new tool within its Creator Studio called Facebook Collabs, which allows two pages to be credited on a video post. This feature opens up fresh marketing opportunities for real estate agents.
New Twitter Feature Could Mean Big Marketing Changes for REALTORS
In case you missed it – Twitter has announced that they are testing a new posting feature called “Notes.” A new way to tweet, allowing users to create long-form, blog-style content on Twitter.
LinkedIn Introduces New Lead Generation Tool
LinkedIn has introduced a new lead generation tool that could help real estate brokerages in their online recruiting efforts.
Twitter is Testing a New Feature Opening Up New Collaboration Opportunities For REALTORS
Twitter has begun testing a new feature called “CoTweets,” allowing multiple users to have ownership of a single Tweet. CoTweets could open up new collaboration possibilities within the real estate industry.
New LinkedIn Feature Allows Real Estate Brands to Better Engage Online
In case you missed it – LinkedIn now allows businesses to comment and react on posts as their company page, expanding how you can engage with potential clients and colleagues.